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Department of Communication and Media Research Strategic Communication & Media Management

Ingrid Oliva

Ingrid Oliva, MSc

  • Assistentin / Research and Teaching Assistant
Phone
+41 44 635 20 41
Room number
AND 3.60

Short Biography

Ingrid M. Oliva Alvarado has been a Ph.D. student and a Research and Teaching Assistant in Strategic Communication and Media Management at the Department of Communication and Media Research at the University of Zürich since May 2021. Before joining the IKMZ, Ingrid obtained an M.Sc. in Business and Economics from the University of Basel and an M.Sc. in International Management from the University of Applied Sciences Northwestern Switzerland (FHNW). During her studies, Ingrid created a start-up for ethical fashion in collaboration with indigenous women from Honduras. She acts as a board member of the Zürich-based Verein and NGO "Descubre Honduras, Entedecke Honduras." She also volunteers with The Good Festival in Lausanne to support ethical and social entrepreneurs.
Ingrid Oliva Alvarado's research interests include sustainability communication, corporate communication, financial communication, sustainabile finance and the media's effects on investor behavior and financial markets.

Conference Presentations

Oliva Alvarado, I., Mpadanes, M., Strauss, N., Cinceoglu, V. (2023). Greenwashing or Authenticity? Communication Approaches for ESG Claims in Financial Institutions during Emergent Crises. In Abstract at European Public Relations Education and Research Association Conference, 20-23 September 2023, in Prague, Czech Republic.

Oliva Alvarado, I. (2023). Evolution in Environmental Social and Governance Discourse: An NLP Study of Annual Reports. In Abstract at 73nd International Communications Association Conference: Reclaiming Authenticity in Communication, 25-29 May 2023, in Toronto Canada.

Oliva Alvarado, I. (2022). U.S.- China Trade War News Effects on The Exchange Rates for Third Countries. In Poster presentation at 23rd European Public Relations Education and Research Association Conference, 21-24 September 2022 , in Vienna, Austria.

Oliva Alvarado, I. (2022). Framing Sustainable Investing: A Systematic Literature Review. In Abstract at 72nd International Communications Association Conference: One World one Network? 26-30 May  2022,  in Paris, France