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Department of Communication and Media Research

Internet & Society

From Twitter to Tik-Tok, Zoom calls to e-voting, and disinformation to algorithms, the Internet has changed everyday life. It has changed the way we communicate, how we live, where we can work, and just about every other facet of life. It offers opportunities and poses challenges for citizens, media, corporations, and governments at the local, national, and international levels. The master’s program Internet & Society provides students with in-depth knowledge and up-to-date findings about the social, economic, cultural, and political aspects of digital media. Students learn how to study the implications of Internet use, how to leverage the opportunities and how to meet the challenges of a constantly changing media ecosystem. What internet skills do we need to navigate the web of tomorrow? How can we tackle mis- and disinformation on social media? What are digital inequalities, why do they persist and how can we bridge them? Join this exciting state-of-the-art master’s program and find out.

What will I learn?

In the master’s program, Internet & Society students will learn to understand the wider implications of digital transformation. They will also learn the skills and methods to plan, run and evaluate their own research projects on these topics. The program focuses on research, particularly on questions such as:
What are the opportunities and challenges connected to current developments within the media, internet governance, and internet economics?

  • How do political institutions, NGOs, corporations, and other stakeholders communicate online?
  • What are the characteristics and dynamics of online debates?
  • How do people use digital media, with what individual and societal effects?

What can I do with it later?

Students will gain comprehensive expertise in how to analyze the transformational relationships between the Internet, individuals, and society, as well as profound knowledge of social-scientific methods. This qualifies students for management positions in media and information technology companies, government institutions, non-governmental organizations, and academia. Alums of the Internet & Society program work in academia, consulting, tech startups, NGOs, politics, advertising, marketing, PR, media, entertainment, publishing and journalism, the public sector, and more. The wide range of career options is supported by the excellent career services of the University of Zurich, which provide professional assessment and career counseling.

Entry Requirements and How to Apply

Prerequisite for admission into the program is a Bachelor's degree in Communication & Media, other social sciences (e.g., Sociology, Political Science) or Psychology with at least 60 ECTS with good grades in the Bachelor's program and excellent English language skills. 
Importantly, IKMZ students who studied communication science (60 ECTS or more) can enter the program without further requirements and do not need to go through the full application process.

Please check the page Application & Admission for detailed information on the entry requirements and application process.

Information for International Students

This English-language master’s program is a great opportunity for international students. Interested students can find information regarding visa, entry, and residence permit on this page: UZH for International Students and Scholars   International Students – Entry and Residence. 


The University of Zurich is internationally renowned for its excellence in teaching and research. UZH conducts cutting-edge research in seven schools with over 150 departments. At IKMZ, we facilitate and foster excellent research that opens up promising and innovative research approaches. The Internet & Society master’s program gives students direct insight into ongoing research projects and teaches the methodological skills and knowledge needed to undertake individual research projects. Prospective students can learn more about the research focus of the Internet & Society master’s program by browsing the following IKMZ divisions and team:

Internet Use & Society

Science Communication

Media Change and Innovation

Fees & Funding

Tuition for this master's program is around 720 CHF per semester, and the application fee is 100.- CHF. There is a surcharge for international students of 100 CHF per semester. Interested students can find more detailed information on fees and funding for students in financially challenging situations on the site Fees and Contributions.

Studying and Living in Zurich

Zurich offers an exceptionally high quality of life that is repeatedly ranked top of the world. The city around the Lake of Zurich offers excellent healthcare, food, and culture, with quick and easy access to nature and the beautiful Alps. The city is also extremely well-connected through public transport and a central hub in Europe with an airport nearby. The University of Zurich complements this with outstanding sports facilities for students, diverse food on campus, career services, affordable housing, and more.  Life at UZH offers more information including assistance with moving to Zurich and more about the Zurich experience.

Interested? Don't Hesitate to Reach Out!

The best way to reach out to us is via the contact form of the student advisory service. Here interested students can ask questions about the study programs at IKMZ. Whether it's about the application, deadlines, requirements, or anything else - we will answer all requests as soon as possible. 

Contact Form

Interested students can also reach out to a former student of the Internet & Society master program and ask questions about student life or life in Zurich, career options, and experiences.

Reach out to a Student

Weiterführende Informationen

Key Facts

Costs: 720-820 CHF

Duration: 2 years

Start Date: Each year, September

Language: English

Location: Zurich, in-person

Mobility: Students are encouraged to go on exchange for one semester.

Application, Requirements & Deadlines

Application Deadline: Each year, 30 April (28 February with visa requirements)

UZH Students: The deadline for internal students is 31 August. IKMZ students are exempt from submitting a paper and recommendation letter.

Requirements: Bachelor's degree in Communication & Media or other Social Sciences, excellent English skills.

Interested? Here you will find detailed information on the admission requirements and how to apply:

Application & Admission


Please don't hesitate to reach out with questions: Contact


Interested students can also talk to a current student of the Internet & Society master program here: Contact

Information for Enrolled Students

This website is for students that are interested in the Internet & Society master's program. For students currently enrolled in the program and looking for information on module booking, studying abroad, or more, please visit the site for currently enrolled students.