Soziale Netzwerke

Visual UFSP Soziale Netzwerke

UFSP Soziale Netzwerke

Lead: Wirtschaftswissenschaftliche Fakultät
Beteiligt: Philosophische Fakultät
Start: 1. Januar 2013
Laufzeit: 12 Jahre

Leitung

Prof. Dr. René Algesheimer

Einfluss sozialer Netzwerke auf die Gesellschaft

Soziale Netzwerke beeinflussen massgeblich, wie Menschen und Unternehmen in einer Gesellschaft interagieren. Der UFSP «Soziale Netzwerke» betrachtet diese Vorgänge aus einer überindividuellen Perspektive und widmet sich hauptsächlich dem Zusammenhang zwischen sozialen Strukturen und ökonomischem Handeln.

Kontakt

UFSP Soziale Netzwerke
Institut für Betriebswirtschaftslehre
Chair for Marketing and Market Research
Andreasstrasse 15
CH-8050 Zürich
Geschäftsstelle
Dr. Susanna Flühmann
Tel +41 44 634 29 18

Kontakt (E-Mail)
www.socialnetworks.uzh.ch

News

19.02.2024

Publication Alert: Research on AI Empathy in Journal of Business Research

Prof. Dr. René Algesheimer, URPP Social Networks Director, and Alex Mari, Research Associate, were featured in the Journal of Business Research.

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24.01.2024

Publication Alert: Prof. Dr. Jan Cieciuch in American Psychologist

URPP Social Networks Project leader Prof. Dr. Jan Cieciuch was featured in the American Psychologist.

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24.01.2024

Publication Alert: Dr. Manuel Mariani in Technological Forecasting and Social Change

A new article, co-authored by Dr. Mariani, was recently published in the journal Technological Forecasting and Social Change.

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14.11.2023

A Journey Through Academia and Technology: Anne Scherer's Contributions

Dr. Anne Scherer reflects on her academic milestones and their connection to current AI projects.

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18.10.2023

REndo R Package reaches 50,000 downloads

R Package REndo, developed by the URPP Social Networks team, has passed 50,000 downloads on CRAN since its first release.

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21.09.2023

Personal Branding and Digital Marketing: Course Guest Speakers

The bachelor course's 2023 edition features industry experts and young entrepreneurs, providing insights into the challenges and opportunities of modern marketing.

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